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CULTURE

Experiential Trends Redefining 2024
We are all human. At our core, we strive for connectivity – connectivity with ourselves, with others, with our communities, and with the world. 2024 will be a year focused on being human – finding ourselves in the larger global ethos...
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AGAR’s Maggie Danker Named VMSD Designer Dozen Award Winner
For the 12th year, VMSD Magazine announced its class of Designer Dozen, showcasing up-and-coming talent across the retail design industry. This group of designers, age 35 and under, represent those making a difference both inside and outside the work...
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AGAR Leading Panel at Shop! Marketplace 2024
Join AGAR’s Robyn Novak and Mara Proctor on stage at Shop! Marketplace 2024. Our session “The New Social Currency: The Shelf, The Store, The Scene” will discuss what it takes to have a truly meaningful exchange with your consumers, ...
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AGAR and P&G to Speak at Experiential Marketing Summit
Join AGAR’s Corey Hawthorne and Procter & Gamble’s Andrea Wilkerson at this year’s Experiential Marketing Summit on Friday, April 26th in Vegas as they share critical takeaways to make your next experiential event. P&G’S P...
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Webinar: Incorporating Art Into Historic Districts
Join the National Alliance of Preservation Commissions and AGAR’s Andrew Salzbrun on Thursday, February 29th, 2024 as they discuss the power of incorporating art into historic districts as a foundation for storytelling, revitalization effo...
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The Evolution of Employee Engagement
A continually shifting workplace environment has created new expectations for both talent acquisition as well as employee retention. A saturated job market and a newer generation seeking our authenticity, are setting the stage for employers of choice...
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Cincinnati Music Festival Wins “Experience Design & Technology Awards”
AGAR and Procter & Gamble’s work on the 2023 Cincinnati Music Festival was recognized by Event Marketer as a winner of the Experience Design and Technology awards in “Best Overall Consumer Environment” category. With 17 differen...
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How Human-Centered Programming Elevates a Space to a Place
As retail centers continue to shift and reimage their offering and experience for today’s consumer, mixed-use developments are finding success in driving traffic through meaningful, human-centered programming. These activations offer year-round eve...
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Going Virtual: Cannabis Retail Design
Originally appeared in VMSD Magazine. Insa, a Massachusetts medical and adult-use cannabis company, captivates customers with a virtual reality (VR) brand experience. Meanwhile, industry trends emphasize accessibility and appeal to new consumers. Pro...
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Macro Trends Influencing the Workplace
Our evolving culture is continually redefining the physical and experiential perceptions and realities of “place”. The convergence of retail, hospitality, and workplace married with consumer expectations around convenience, flexibility, and servi...
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